Marketing TRAINING and LECTURING
Very pleased to announce my appointment as MARKETING LECTURER at LE CORDON BLEU 👍 Lecture topics are BRANDING, where I will be covering the fundamentals of a "brand", positioning, brand building and brand equity. and MARKETING STRATEGY, where I cover the 4P's and...
PRICE as one of the 7P’s of Marketing
I don't know why I am SMILING 🤷♂️ £13.05 for one pint of lager and one half pint of non-alcoholic beer! 🥹 CRIKEY 😡 (and you wonder why pubs have a footfall issue) To add insult to injury, the card machine invited me to leave a tip! OMG 🤣 As a CUSTOMER it is easy to...
It’s not all WORK, WORK, WORK you know!
It's not all WORK, WORK, WORK you know at Chris Lewis Marketing! 😂 This week we managed to somehow choose a day without rain (how lucky is that?) and enjoy a "Golf with Friends" afternoon, with all proceeds to the Teenage Cancer Trust 👍 There was some good scoring out...
WTF do I do???
Lots of people know I work FREELANCE in MARKETING (for the past seven years, actually!) 😁 But MARKETING is a wide discipline, and encompasses A LOT of ROLES 🤔 So, if you are thinking of hiring in some MARKETING EXPERTISE, here are the kind of things I do for many...
e-commerce and marketing TECH
Another exhibition, more conversations, more knowledge and more thinking! 👨💻 I enjoyed the ecommerce and marketing tech exhibition this week 👍 The headphones weren’t for a silent disco, no one wants to see my dad dancing anyway 😂 Seriously, I visit a lot of...
Lunch! and Building a Brand!
I always enjoy the Lunch! trade exhibition. Lots of food and drink! and lots of conversations with business and brand owners, at different growth stages 👍🥇 It is a B2B exhibition, but it still surprises me that many businesses aren’t looking at the B2C opportunity,...
OMG, I am rated 5 STAR ***** on GOOGLE 🤩
OMG, I am rated 5 STAR ***** on GOOGLE 🤩 I mean what is there not to like about a 5 star review 😁 The fact I have only got one review is merely a minor point, hardly worth mentioning really! 😉 And a big shout out to the amazing Theresa Wright and Graham Ravenscroft at...
Technology for Marketing 2024
Of course I'm attending Technology for Marketing 2024 😁 It's the leading AI & MarTech event of the year! 👨💻 Looking forward to two days filled with innovative content sessions, networking, and solution discovery 👏 I mean, you wouldn't expect me to teach marketing and...
What’s YOUR Marketing Strategy?
It's SEPTEMBER, OMG, how did that happen?! 😉 Want to know and learn a bit more about MARKETING, and more specifically the STRATEGIC MARKETING thinking you can apply to your business? 👍 My next ON-LINE course starts 1st October, and runs for three consecutive days...
Marketing Training for the ASTUS Group
MARKETING TRAINING is what I enjoy doing and do really well (If I say so myself!) 😁 Helping and supporting businesses getting BETTER at MARKETING 👏 Not just the thinking (strategy) bit, but the doing bit too, so the planning and the execution...getting into action...
The power of a SWOT
A KEY ELEMENT of any MARKETING STRATEGY is the SWOT 👍 It is SUPER USEFUL in consolidating your insights, and assessing your business at a point in time, before you start thinking forward 😁 And (almost) anyone can do it 😉 Look for 5-10 items per box, and no more...
Time to ACT, for some Excellent marketing advice
I'll do it TOMORROW. One for NEXT WEEK. On the plan for NEXT MONTH. A task for later in the YEAR ! 😕 If you are having some doubts around your MARKETING?... Maybe what is WORKING and what is NOT? Or just IMPROVING your marketing, generating a BETTER ROI. We are now...
Better Marketing Drives Business Growth
Let's talk...by phone, by email, with an on-line call, even better is a coffee and a conversation.