So what is this thought-provoking stuff, I hear you ask? đ
Well, that is a very good question!
For the past 5+ years, I have been supporting and advising lots (and lots) of businesses in many sectors, B2B and B2C.
Focusing primarily on marketing strategy – what I refer to as the âthinking building blocksâ which need to be in place before you do any of the “executional marketing stuffâ
So often, execution is confused with strategy, so ideas are generated by businesses with no real longer-term benefit to what makes your business different to and better than your competition.
And as a result, we donât really give customers a reason why they should choose you over a competitor product or service.
Thatâs why I am launching a new programme, the #1 Marketing Strategy programme for Business.
Providing you and your business with a longer-term plan for achieving your business goals by really understanding customer needs and creating for you a sustainable competitive advantage.
It will unlock your understanding of marketing strategy. It will make you more effective and confident in your role. I am very much hoping you will enjoy it too (as well as learn a lot).
The start date for the next programme is Monday 30th October, more details on my website (or if you are really keen, do send me a message!)
Some thought-provoking stuff!
